Company Release – 9/19/2018 8:30 AM ET
New branch ideally located at 1835 E. Northfield Blvd.
BRENTWOOD, Tenn.–(BUSINESS WIRE)– Reliant Bank recently hosted a Grand Opening celebration at their new Murfreesboro branch located at 1835 East Northfield Boulevard in Murfreesboro, Tennessee.
“The retail branch remains a vital channel and key component of success in the banking arena,” said Kim York, EVP/Chief Strategy Officer for Reliant Bank. “With all the options available today, people come to a branch because they want a personal experience – nothing can replace a handshake, a smile, or a familiar face when it comes to building trust and providing reassurance to customers.”
Reliant’s new branch embraces an evolved concept that focuses on design, service and people. Cash automation devices, i.e., recyclers, perform manual cash operations quickly and accurately. This technology builds efficiency and productivity while reducing labor and other operating costs. It also allows staff to focus on customers – and moves the retail channel from a transaction-driven culture to a more consultative, hands-on approach with customers.
The branch design conveys a strong sense of community and openness. The lobby is bright with a soothing color pallet and simple wall graphics that provide core product messages. A digital bar equipped with iPad and iPhone devices give the perception of progressive change while office artwork pays tribute to the past with historical photographs of old Murfreesboro including the historic square, train depot, and Oaklands Mansion. Modern, current-day imagery is displayed in the lobby and hospitality area along with a localized version of the bank’s tagline, “Let’s Grow Together Murfreesboro.”
The Rutherford County Chamber conducted the ribbon-cutting ceremony and officially opened Reliant’s Northfield Boulevard branch. As part of the festivities, attendees received special gifts and personalized caricature sketches.
“We are excited to add our presence to the dynamic Murfreesboro landscape,” said Natalie Hughes, Assistant Vice President and Branch Manager. “Our goal is for Reliant Bank to become a financial hub of commerce and community for residents and businesses who live and work here. Murfreesboro is the perfect market for the Reliant brand, and we invite everyone to stop by and tour the branch.”
About Reliant Bancorp and Reliant Bank
Reliant Bancorp, Inc. is a Brentwood, Tennessee-based bank holding company which operates banking centers in Davidson, Robertson, Sumner, Williamson, Maury and Hickman counties, Tennessee, along with loan and deposit production offices in Rutherford and Hamilton counties, Tennessee, through its wholly-owned subsidiary Reliant Bank. Reliant Bank is a full-service commercial bank that offers a variety of deposit, lending and mortgage products and services to business and consumer customers. As of June 30, 2018, Reliant Bancorp had approximately $1.7 billion in total assets, approximately $1.1 billion in loans and approximately $1.3 billion in deposits. For additional information, locations and hours of operation, please visit their website at reliantbank.com.
Kim York, 615-595-5358
EVP, Chief Strategy Officer
Source: Reliant Bank